HOW TO PROMOTE YOUR BOOK with Content Exposure #5 of 10


Hey everyone! I’m thrilled to let you know that today, I’m doing a live stream about increasing exposure for our content. Here are some tips that I’m excited to share with you:

1. Know Your Audience: Let’s start by understanding who our wonderful audience is. By knowing you all better, I create content that really speaks to your interests and needs. Your feedback means the world to me!

2. Consistent Branding: I’ve learned that consistency is key! Whether it’s the colors I use, my logo, or the style of my content, keeping things consistent helps build trust and recognition. I hope you enjoy the visual journey!

3. Leverage Social Media: Social media is our friend! I’m choosing the platforms where I think most of you hang out. It could be Facebook, Instagram, Twitter – let’s connect where you feel most at home.

  • Optimize Profiles: I’m making sure my profiles look inviting and complete. A good picture, a friendly bio, and links to where you can find more of my work.
  • Content Strategy: Get ready for a mix of content! I’m planning on sharing different things to keep things interesting. Any requests?
  • Engagement: I can’t wait to chat with you in the comments! Your thoughts and messages mean so much to me, and I’ll make sure to respond to each one.
  • Use Hashtags: You might see some fun hashtags in my posts. They help more people discover what I create. Any favorite hashtags you think I should use?
  • Collaborations: I’m thinking of teaming up with some fellow creators. It’s like having a creative party! Exciting, right?
  • Paid Advertising: There’s an option to boost my posts a bit. It’s like giving a little push to reach more people. What do you think?
  • Analytics: I’m checking out how well we’re doing together! The numbers will help us understand what you enjoy most.
  • Cross-Promotion: I’m reminding you on my website and newsletters about our social media adventures. Let’s make sure no one misses out!
  • Stay Informed: Social media is always changing. I’m keeping an eye on the trends and updates so we can stay ahead of the game.

4. Enjoy the Journey: This is a process, and I’m so grateful to have you all with me on this journey. Your support means everything, and I can’t wait to create and connect with you even more. See you at the live stream today! 🌟💖



Clare Cooley is a fiscal year 2023 recipient of a Creative Support for Individuals grant from the Minnesota State Arts Board. This activity is made possible by the voters of Minnesota through a grant from the Minnesota State Arts Board, thanks to a legislative appropriation by the Minnesota State Legislature; and by a grant from the National Endowment for the Arts.